āWe need to talk about rebranding - you have a brunch meeting at threeā
Quentin Shears, 48, is a partner in a small Hertfordshire-based quantity surveyor, which last week was subsumed into The Gator Corporation, a US construction giant with plans for European expansion. A source close to the talks explained that, as āthings are kicking off a bit on the Continentā, the fact that nothing eventful had ever happened in Hertfordshire was a significant reason behind the takeover.
Following several recent run-ins with the local architectural community, Quentin has been encouraged to write a āfrustration diaryā, excerpts from which he has kindly agreed to share with ŠŌ°ÉµēĢØ.
We are now a week into the āonboardingā process and I havenāt slept for four days, my hands are shaking and my left eyelid wonāt stop twitching. Onboarding, it turns out, is not a CIA interrogation technique, but a means of acclimatising us to a more American way of doing things. My problem has nothing to do with cultural differences though - itās the coffee. There is no situation with these people that isnāt accompanied by a vat of Americano. Iām consuming about eight litres a day just to be polite.
So when John Getz Jnr, the head of Gatorās Asia, Africa, South America and Europe division, knocked on my office door and suggested we āwalk and talkā - normally an either/or thing for me - I literally leapt at the chance to shake off my fourth caffeine rush of the morning.
āQuentin, I just wanted to -ā John Jr began, then was cut off mid-stride by the fact that we had run out of office to walk down. āJeez, canāt you guys get some more corridors? How do you make any decisions around here? Cāmon Quentin, letās do a couple of laps of the car park. We can grab a coffee on the way.ā
As one of the old hands in the office, I am being used as Gatorās eyes and ears to gauge how the ātransitioneeringā programme is going. But the thing is, everything about these Americans already seems eerily familiar. Iām just not sure why.
āSo Quentin, how are you finding us real-life Yanks?ā John Jr asked, as we ducked into the staff room for refuelling. āHell, I sometimes think you Brits just expect us all to be stereotypes from TV shows.ā He flashed a thousand-watt grin. āAnything to dialogue from your end of the transitioneering interface?ā
Although that new IT guy you brought over, the so-called genius with the walking cane and the team of glamorous assistants, can be a bit rude
āNot really,ā I replied, nodding hello to Ross and Rachel, two of the younger Gator consultants, who were sipping lattes on the enormous new sofa that has appeared in the middle of the room. āAlthough that new IT guy you brought over, the so-called genius with the walking cane and the team of glamorous assistants, can be a bit rude.ā
āHeās a maverick, Quentin. But he gets results.ā
āI suppose he did fix that photocopier that prints everything out backwards. Apparently the only previously known case was in west Africa in 1974.ā
āExactly. Now I want you to meet with our marketing team - Carrie, Samantha and the other two. We need to talk rebranding. Youāve got a brunch meeting scheduled for three.ā
āIsnāt that a bit late for brunch?ā
āThey like to do brunch at least three times a day. Itās okay, they donāt actually eat anything. I should warn you though, theyāre quite ⦠feisty. I sent one of your younger guys down there yesterday to try to explain quantity surveying to them and he filed a sexual harassment suit.ā
I arrive at Miriamās Tea Room on the High Street at ten to three, but the marketing team are already there, just finishing off their previous brunch. āSo Quentin,ā purrs Carrie, putting a friendly hand on my thigh as I sit down with a cup of weak, decaffeinated tea, āyou look like you know good quantity surveying. Tell me all about itā¦ā
My other eyelid begins to throb ā¦
As read by Nick Jones
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This article was formally called: āWe need to talk about rebranding - youāve got a brunch meeting at threeā in ŠŌ°ÉµēĢØ
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